Diana Ferrante Thies

Vice President of Sales and Marketing, Discovery Senior Living

All Sessions by Diana Ferrante Thies

March 5, 2026

Going Local: Ins and Outs of Building a Regional Marketing Strategy

11:00 AM - 11:30 AM

Griffin A

Operators in 2025 are “thinking locally” by developing sales and marketing strategies and new brands for people living in specific areas or markets. Learn how and why these companies make their marketing local and tailor brands to appeal to regional preferences.

Presented by: SHN

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